Why Young People Addicted Tobacco?
Tobacco is much more than a consumer good. Tobacco was introduced in the late 15th century in Europe. It follows the expeditions across the Atlantic and initially serves as a remedy for therapeutic purposes. It is then found during the Great Wars, during which the tobacco is distributed to the military in the form of cigarettes to boost their morale.
It was found during the Great War, tobacco was distributed to the military in the form of cigarettes to boost their morale.
The major social factor is the family structure, which plays a predominant role in consumption. It would seem that the smoking behavior of adolescents is influenced by intra-family conflicts, lack of support, and greater neglect of adolescents. Therefore smoking is an undeniable social marker and a source of additional social inequality.
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Rapidly, there are physical and psychic signs such as an increase in doses to obtain a similar effect, an increasingly important time for the search of cigarettes, a consumption which continues, or even increases, despite the intake awareness of the health consequences.
Tobacco and Identity Building:
Adolescence is an undeniable transitional stage in which young people are confronted with a real duality & a quest for their own identity (individualism) and a search for social (collective) integration. The adolescent will seek to evolve his own system by trying to “conform” with a supposed normality. But this period of life is also synonymous with frailties with stress, boredom, social pressures of the group, which come with curiosity, self-image and the birth of the spirit of rebellion.
Internet as a new marketing channel:
To the extent that the package (by fulfilling communication and differentiation functions with its colors, shape, and logo) is to be harmonized and virtually anonymised, it is likely that the tobacco industry will redouble its efforts to reach young people, who are a privileged target.
New marketing channels are developing insidiously. Smartphones are real “extensions” of our teens and the Internet and social networks regulate, in part, their lives. A recent study on addictions in Switzerland shows that young people aged 15 to 19 use this medium in their private lives on average two and a half hours a day during the week, and more than three hours a day at weekends.
Exposure to the Internet is almost permanent and its supervision is difficult to ensure because even if “filters” are set up in schools, students can easily circumvent this constraint of access with their own subscriptions.
As a result, in addition to commercials, they can download more than 100 tobacco-promoting applications. Moreover, insofar as addictions tend to reinforce each other, the dangerousness of the association is all the more increased.